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Small nonprofits can do branding, too

Ready to launch into social media or a website but stuck on where to begin?

Don’t believe the hype that you need to spend thousands on branding and identity exercises. Nonprofits that don’t have a lot of money can still do some branding-related exercises that will help leadership and staff begin to better understand their organization, how they talk about and represent themselves.

The exercises in this document by no means facilitates a full-blown branding project but hopefully will start some conversations and help you get on the right track. Beginning with branding.

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