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10 things I learned at yesterday’s Nonprofits Technology Conference

In no particular order:

10. Very few people use Twitter. Out of about 800 participants (many of whom you would assume are tech-savvy), only 20 or 30 were tweeting. The lesson: if you want to reach a few early adapters, use Twitter. Want to reach quantities of regular people, use Facebook.

9. There is a lot of fear about security among nonprofit folks. I’m not sure why this is so pervasive but we really need to push through approaching tech from a place of fear and move into a posture of adventure about being online.

8. Nonprofits, unfortunately, spend a lot of money on technology because they don’t understand the whole world of inexpensive options available. Maybe this is tied to the fear issue in #9?

7. The mobile market is virtually untouched by nonprofits. Could be a great niche for someone.

6. Twitter tends to elicit snarky (and often unkind) comments. Maybe related to #10?

5. Best quote: “Nobody knows what your acronym means except you.” I think someone named @coien said that (or at least tweeted it).

4. People come to a workshop for useful information that will help them be more productive and feel empowered. Storytelling is not a good format for a workshop.

3. Internet Explorer is the most popular browser for downloading other browsers. Please…use Safari, Firefox, or Chrome.

2. Blogging is on the downswing. With only a few exceptions, people don’t read websites, they look at them.

1. An overload on powerpoints really can make you feel like death is approaching.

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